Hi, I’m Chloe Sena, founder of By Sena.

Sena is my middle name, rooted in my Turkish heritage. Growing up, it always felt unique. As I’ve gotten older, I’ve come to love it more and more. It felt personal. Meaningful. Like the perfect name to build something lasting.

I’m 21 years old and from a small town in West Texas, not exactly known for beaches, but always where my heart has been drawn. I’ve always been inspired by sunshine, the ocean, and effortless accessories that make you feel like you’re somewhere beautiful.

Even though I don’t live at the beach (yet), it’s always been the dream (!!!)

I started my first business at 16. What began as designing and customizing hats in my bedroom quickly turned into something much bigger. Over the years, I learned every part of the process, from sourcing materials to hand-sewing details, packing orders, and building a brand from the ground up.

By Sena is the evolution of that journey.

Accessories have always been my favorite part of getting dressed, the hat, the bag, the finishing touch that completes a look. I design pieces I genuinely want to wear: for beach days, boat days, spring break, summer nights, and everything in between.

Every By Sena piece is handmade in small, intentional batches. I focus on quality, detail, and creating designs you won’t find everywhere else. When you wear By Sena, you’re wearing something limited, something thoughtfully made.

This brand has grown alongside me. From a teenage dream to a growing business, I’ve been lucky enough to experience incredible support and love from this community. I don’t take that for granted.

By Sena is about individuality, confidence, sunshine, and believing you’re never too young to build something of your own (!!!)

I’m still chasing the same dream I had at 16, just bigger.

And I’m so grateful you’re here.

—  Xx Chloe Sena